Edie Raether M.S., CSP

Edie Makes the Difference

CSP – Certified Speaking Professional

Not just a Speaker, a Change Strategist.  As an international keynote speaker, when Edie steps onto the stage, she owns it and immediately engages and energizes her audience with a message that is relevant and rejuvenating.

Vibrant and world renown, Edie has empowered thousands of organizations on five continents including many Fortune 500 companies such as SC Johnson, IBM, Oscar Mayer, Nationwide, Blue Cross Blue Shield, Corning, General Motors, Electrolux, T.J. Maxx, Kimberly Clark, Marriott, EPA, J.C. Penney and many more.

Her uniqueness is best confirmed by SC Johnson, “Edie, YOU make the difference.”  Her decades of experience as a neuroscience and behavior psychology expert sets her apart by providing tangible tools for change. Organizations are transformed by her brain-based strategies for optimal performance in sales, leadership and life.

A CSP (Certified Speaking Professional), Edie has received the highest earned mark of excellence awarded by the National Speakers Association to fewer than 10 percent of its worldwide membership.

Edie’s engaging, entertaining style and her roll-up-your sleeves approach to workplace challenges makes all her programs relevant and resolution-oriented. She facilitates breakthrough thinking and innovation to create high-performance work teams.

With both her bachelor’s and master’s degrees from the University of Wisconsin, Edie has been a psychotherapist, college professor, career counselor, an occupational therapist and a radio and TV talk show host with affiliates of ABC.  She is also a bestselling author with seven books in numerous languages. Edie promises to challenge the way you think, and change the way you do business.

Corporate Trainer and Consultant 

Creating the Action Advantage and an ROI (Return on Innovative Intelligence), Edie Raether is a world-renown authority on breakthrough thinking for personal and business excellence. A brain trainer and expert on the neuroscience of success, Edie’s transformational concepts – MindShift, FutureThink, LeaderShift and TeamThink – engage whole-brain performance for personal renewal, strategic positioning, and organizational change. An expert on the Other IQ: influence, intuition, and innovation, Edie’s no-nonsense, nuts-and-bolts approach to getting things done integrate role-playing and work simulation to make all her programs interactive and relevant to real workplace challenges.

Bestselling Author and Media Resource

An internationally acclaimed author, Edie’s seven books have been translated into numerous languages and include a few such as Winning! How Winners Think – What Champions Do, Why Cats Don’t Bark and Forget Selling! 12 Principles of Influence and Persuasion. In addition to many audio and video Change Mastery programs, Edie has also co-authored several inspirational and business anthologies to make success a conscious choice.

Edie is an expert resource for hundreds of publications such as The Wall Street Journal, USA Today, the New York Times, Prevention, Selling Power, INC, and Reuters. She has also appeared on NBC and been a talk show host on both radio and TV for affiliates of ABC.

Edie’s 40 years of experience in behavioral psychology has given her a  depth of understanding of human dynamics, communications and dealing with difficult people. Certified in brain dominance/diverse thinking styles and having studied with many of the most brilliant minds in the country in human potential development, you are guaranteed that by investing in your top line; people and performance, you will increase your bottom line; productivity, and profit.

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Education and Experience

Edie has been a college professor,career counselor and human

development coordinator at a community college. She has also been a department manager in the healthcare industry. With both her bachelors and masters degrees from the University of Wisconsin, Edie graduated cum laude.

Why Edie

Not just a speaker, but a Change Strategist.  As an international keynote speaker, when Edie steps onto the stage, she owns it and immediately engages and energizes her audience with a message that is relevant.

Vibrant and world renown, Edie has empowered thousands of organizations on five continents including many Fortune 500 companies such as SC Johnson, IBM, Oscar Mayer, Nationwide, Blue Cross, Corning, General Motors, Electrolux, T.J. Maxx, Kimberly Clark, Marriott, EPA, J.C. Penney and many more.

Her uniqueness was best confirmed by SC Johnson, “Edie, YOU make the difference.”  Her decades of experience as a neuroscience and behavior psychology expert sets her apart by providing tangible tools for change. Organizations are transformed by her brain-based strategies for optimal performance in sales, leadership and life.

A CSP (Certified Speaking Professional), Edie has received the highest earned mark of excellence awarded by the National Speakers Association to fewer than 10 percent of its worldwide membership.

Edie’s engaging, entertaining style and her roll-up-your sleeves approach to workplace challenges makes all her programs relevant. She facilitates breakthrough thinking and innovation to create high-performance work teams.

With both her bachelor’s and master’s degrees from the University of Wisconsin, Edie has been a psychotherapist, college professor, career counselor, an occupational therapist and a radio and TV talk show host with affiliates of ABC.  She is also a bestselling author with seven books in numerous languages. Edie promises to challenge the way you think, and change the way you do business.

To Make Change Happen…It’s Got to Be Edie

Edie’s Books

Persona & Professional Development By Edie